How to Add a Branch in Google My Business
Adding a branch to your Google My Business (GMB) listing is a crucial step in ensuring that your business is easily discoverable by customers in different locations. Whether you have a retail store, a restaurant, or any other type of business, having a separate listing for each branch can greatly enhance your online presence and help customers find the right location for their needs. In this article, we will guide you through the process of adding a branch in Google My Business.
Step 1: Sign in to Google My Business
To begin the process of adding a branch, you first need to sign in to your Google My Business account. If you don’t have an account yet, you can create one by visiting the Google My Business website and following the prompts.
Step 2: Choose the correct category
Once you are logged in, navigate to the “Manage Locations” section and select the primary business location. Then, click on the “Add a new location” button. Choose the correct category for your branch from the list provided. This step is important as it helps Google understand the nature of your business and improve the accuracy of search results.
Step 3: Provide branch-specific information
After selecting the category, you will be prompted to enter the branch-specific information. This includes the branch’s name, address, phone number, and other relevant details. Make sure to provide accurate and up-to-date information to ensure that customers can easily find and contact your branch.
Step 4: Set up location-specific services
In this step, you can specify the services offered at the branch. This can help customers understand the unique offerings of each location. For example, if your branch provides a different range of products or services than the main location, make sure to include those details here.
Step 5: Add photos and videos
To make your branch listing more engaging and visually appealing, add high-quality photos and videos. Include images of the branch’s exterior, interior, products, and services. This will help customers get a better idea of what your branch has to offer.
Step 6: Verify your branch
After completing the information and adding photos, you will need to verify your branch. Google offers several verification methods, including postcard verification, email verification, and phone verification. Choose the method that works best for you and follow the instructions provided.
Step 7: Optimize your branch listing
Once your branch is verified, it’s essential to optimize your listing for better visibility. This includes regularly updating your hours of operation, responding to customer reviews, and ensuring that your contact information is accurate. Additionally, you can use the “Promote” feature to feature your branch in Google’s search results and on Google Maps.
By following these steps, you can successfully add a branch to your Google My Business listing. This will help you reach a wider audience and improve your overall online presence. Remember to keep your branch listing up-to-date and engaging to ensure a positive customer experience.
